Once a stamp of cheap, low quality goods, Made in China is today almost a version of last decade’s Made in Japan or, at least, that is the quality association the Chinese government is hoping to cultivate.
Only a few years ago China was the world’s go-to country for cheap consumer goods and upstream products such as industrial minerals; a trade relationship the country encouraged by undercutting prices and forcing other well-established suppliers out of business. China’s doors were opened wide.
But no longer. The government is keen to rejuvenate its country’s image and slowly but surely China’s industry is swinging...