Tesla CEO tweet keeps market guessing about new product launch

By Josie Shillito
Published: Tuesday, 31 March 2015

Tesla founder Elon Musk is known for hype generating about his business ventures, and just over a year after announcing plans to build a lithium-ion Gigafactory in Nevada, the CEO has tweeted about a top secret new Tesla product due to be launched at the end of April.

Tesla Motors Inc.'s CEO Elon Musk has sent his company's shares up a notch by tweeting that the electric vehicle (EV) maker will reveal a new product by the end of April.

The tweet, which read "Major new Tesla product line – not a car – will be unveiled...

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